Reject the Real Estate Reset: Why Top Agents Don't Start Over in January

At the start of every new year, agents reset and recommit to their businesses…but that's a problem. If you have to reset, you're already starting the year on the backfoot.

The top 13% don't reset at all. Whether it's January or October, they run their businesses consistently, no matter what. That means they never lose momentum, shrink their market share, or have to start over again on January 1st.

So while the top producers are already closing deals early in the year, the 87% are playing catch up, and they miss out on deals.

How do we avoid this? By consistently showing up and running your business like an actual business, you will be least and last affected by tough markets. You'll never have to build your business back up again.

How do you run a business that brings in consistent income? What's the easiest prospecting call ANY agent can make right now? Why are agents exiting the industry?

In this episode, we're joined by real estate broker, forward-thinking CEO, #1 best-selling author, coach, and keynote speaker, Leigh Brown. She shares the real reason why so many agents have unstable income, and how to solve this problem.

Guest Bio

Leigh Brown is a successful real estate broker, forward-thinking CEO, #1 best-selling author, honest coach, and kickin' keynote speaker. She uses her decades of real estate experience to help everyone from early career to highly seasoned agent build (and rebuild!) their professional presence and confidence by helping them define and communicate their value proposition expertly. Her goal is that each real estate agent who is a Realtor® member become an impactful presence in their community in the process. She knows today's agents and brokers face an unprecedented amount of pressure to stand out in a competitive market; she also knows that the security to build and maintain solid client relationships starts with one step: Just Say Hi. Through a systemized process to identify and define your value, Leigh gives agents and brokers the confidence and tools to reach greater heights in their chosen career. A best-selling author of three powerful business books, Leigh excitedly shares her expertise with anyone looking for ways to ignite their passions and create the outcomes they want. Leigh's mission is helping others. She's got the grit and passion to motivate everyone around her to strive for more. For more information, head to https://www.leighbrown.com/.

Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!